We promote our curriculum partners and program offerings

We promote our curriculum partners and program offerings

Our model of integrated sales and marketing support and reseller program services maximizes our curriculum partners’ online growth goals with a commitment to student success. Curriculum K12 provides market expertise and a dedicated focus on education.

Our dedicated teams guide each curriculum partner’s growth path, assisting in the adaptation of existing systems, processes and technologies and serving as advisors in best practices to support online instruction. Our support approach equips our curriculum partners with the information, tools and resources to design and deliver successful online programs with a commitment to student success.

Curriculum K12's commitment is to preserve and enhance the brand integrity of our curriculum partners while expanding their impact, reach and market share in K-12 educational channels through online programs. Our record of scaling growth and revenue for our partners is strong and focused on supporting and developing impact-focused sales, marketing solutions for educational content and curriculum developers.

Benefits for Curriculum
Providers

Benefits for Curriculum Developers
  • Focused K-12 educational marketing partner
  • Integrated sales and marketing program
  • Knowledge of K12 educational channel
  • Develop incremental business
  • Operational and logistical excellence
  • Events and seminars
  • School and student marketing campaigns
  • Academic eligibility guidelines
  • Distribution integrity

Fostering dynamic
partnerships

At Curriculum K12, we are only successful when our curriculum and content partners achieve their adoption and impact goals.

Curriculum K12's sales and marketing support model is high-touch and highly responsive to give each participating school and district the informational and relational support they need throughout their students’ journey.

Our cascade of communication begins with initial inquiry and follows through application, enrollment, progression and program completion.

Curriculum K12 provides:

  • Initial qualification of schools
  • Awareness driving programs to secure long-term prospects
  • Assistance with application and enrollment processes
  • A structured cadence of communications programs
  • Marketing services to help develop and deliver the right message
  • Referrals to partner resources
  • Outreach programs for schools, districts and K-12 educators
  • Ongoing account support to prompt course-by-course persistence
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As part of the reseller program, Curriculum K12 specialists act as a natural and transparent extension of our curriculum partners administrative and account teams, and can provide prospective schools with essential guidance on programs, application and requirements, deadlines and enrollment steps.

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Our Retention Services specialists are expert guides helping to onboard new schools, remind schools of program fees and enrollment deadlines and serve as ever-supportive success coaches throughout their journey.